Evaluate Physiological Measures with Us at the 2025 Workshop in D.C.
Mark your calendar for the 2025 ACR Pre-Conference Workshop in Washington, D.C. on October 8-9, 2025.
Martin Reimann and Joel Huber are editing an issue for the Journal of the Association for Consumer Research titled "EVALUATING PHYSIOLOGICAL MEASURES FOR CONSUMER WELFARE AND MARKET BEHAVIOR". Prospective authors will receive pre-submission feedback at this workshop. Participants will travel to D.C. on Wednesday, October 8 for a welcome dinner, with the main workshop taking place in the AM of Thursday, October 9.