2017 Theme:
CONSUMER NEUROSCIENCE:
Theoretical advances in consumer neuroscience
During the 2017 ACR Pre-Conference Workshop on Consumer Neuroscience, keynote speeches by Profs. Antoine Bechara (USC) and Piortr Winkielman (UCSD) as well as several “food-for-thought” talks will be offered to provide a baseline for discussions. Workshop participants will then get together in groups to brain storm the relevance and validity of extant neurophysiological theories and framework (e.g., limbic system, dopaminergic reward system, somatic markers) for consumer neuroscience and vice versa.
